What We Do

At Reconnaissance, we regularly conduct deep-dive studies into the state of the market with respect to old or new designs. We investigate the initial and continued market response to the design of interest. This helps us provide information on whether certain trends in designs are being accepted by the market or not. Our market intelligence reports provide comprehensive, accurate and quality insights into the market size, competitor design trends, product design evolution, etc. We also offer information about major players, market share and the response to new designs by the market along with the monetary success, plateau or failure. 

It is one thing to invest in design and aesthetics research and obtain IP rights. However, it is equally important to understand the sensitivity of the market to innovation and assess what designs will actually create value and provide good returns. This information is crucial for making informed decisions about R&D and deploying resources. It is also essential to have this intelligence to discover new opportunities and have a competitive edge in the industry to create new revenue sources.

What We Do

At Reconnaissance, we provide holistic competitor intelligence solutions to our clients. Our comprehensive reports are not limited to competitor design portfolio information alone. We carry out physical and digital investigations to provide you with a 360-degree view of the activities of one or more competitors. This includes information pertaining to various aspects of the competitor’s business including but not limited to technology portfolio. It also includes trademarks and other intellectual property, literature publications, market share, financials, HR and management strategies, upcoming products/services, advertising and marketing strategies and so on.

What We Do

Our industry intelligence reports provide both extensive breadth and depth of information about designs contained in entire industries. We provide accurate and compelling insights into the evolution of the designs and latest trends as well as financial successes and failures. We also offer in-depth manufacturing, supply chain and distribution information along with details of the major players. Our team also educates clients about the latest government norms and regulations affecting the design industry positively or negatively, the pros and cons of investing in a particular design, technological information, standards and much more. For example, the furniture industry.

Domain Intelligence: This is a subset of industry intelligence. In the above example, we would conduct an in-depth investigation into the chair design industry all over the world throughout time and provide customized reports to answer the client’s business questions.